Full Brand Creation

We were approached by &us to refresh their entire brand. We worked closely with the team at &us, using the building blocks of their DNA, positioning and existing brand codes to create a more direct, modern and clean brand visual presence.

Everything within the company’s branding was replaced including logos, colours, fonts, photography and design layouts, which affected all of their marketing materials. This started with a total overhaul of the website, which was built from scratch in partnership with Les Hughes Digital who custom built the front and back end to suit the needs of the &us marketing team.

The brand has been well received from the internal team and existing and potential clients. The brand refresh has now set them even further apart from their competitors and opened new doors to clients in different sectors that were not possible before.
 

 

 
 
 
 

 

 “The &us brand needed to evolve from start-up to serious player. Our culture is strong and our brand is very much felt by everyone in the organisation, so articulating it, and visually expressing it, with multiple stakeholders to include, presented a challenge.

Deliciously Creative helped us explore the brand and land on the concept of balance. They were happy to work with us as we iterated through the process and were collaborative and patient throughout, open to feedback and ideas.

The partners are extremely happy with the end result, giving us a fresh platform to launch our new positioning and allow our marketing to take a step up.”

Head of Marketing at &us

 

Let’s get
deliciously creative

 
Next

CUBE Global