Full Brand Creation.
GIG is an app that gives you the opportunity to tip the balance of tradition and provides you with the tools necessary to live the modern way, your way!
Reinventing the working landscape gig allows you to work when you want, where you want and how you want. With this in mind, Deliciously Creative created the branding to highlight the freedom and colourful way in which the new millennials prefer to work. 9-5 is so last century. We created everything that built up the brand including the logo, fonts, colours, brand imagery, icons and website.
Brand Overview
We created all of the GIG brand from scratch, from the beginning. We wanted GIG to stand out in the market and bold, clean, unique and modern. We worked closely with the marketing team to create a froward thinking and visually striking brand.
Conceptual Print Designs
Underground & Bus Campaign
Seeker Stories
We created a series of Seeker Story videos that entered around why Seekers are taking GIG shifts. Whether it be to pay for a holiday, special events or to fund a start up, we were interested to find out why they chose flexible work over a full time position. We saw this helping others who were thinking about getting into the flexible work industry, and seeing it’s very approachable with GIG.
“Deliciously Creative have a fantastic collaborative approach. Their creativity and desire to surpass client expectations have made them the ideal partners in helping build the visual identity of GIG and our creative marketing campaigns. We’re looking forward to more of the same.”
Antony Woodcock, Managing Director, GIG